User Interface Design Fails NNgroup English (auto-generated) English

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Science & Technology 7.5K views 160 likes 1 dislikes 09 Oct 2020

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in our july virtual ux conference jacob

- In our July virtual UX Conference,

nielsen held a q

Jakob Nielsen held a Q&A session.

a session he was asked what he considers

He was asked what he considers

to be today's biggest design fail i sort of had two

to be today's biggest design fail.

answers to that and the one is

- I sort of have two answers to that.

i feel that computers are a design fail still you know after this

And the one is I feel that computers are a design fail still.

many years in that they're still too

You know, after this many years

in that they're still too complicated.

and it's still the case that the

And it's still the case that the majority

majority of the population can't

of the population can't really use technology.

really use technology i mean they can

I mean, they can do simple things,

use simple things but they can't use any kind of advanced features

but they can't use any kind of advanced features.

studies show that it's about five percent which is really low five

Studies show that it's about 5%, which is really low.

centered population are truly empowered by technology and

5% of the population are truly empowered by technology

are capable of putting together things to solve their

and are capable of putting together things

own problem and really do as that

to solve their own problem

advanced use of technology

and really do that as an advanced use of technology.

and 95 are not and so they can

And 95% are not.

scroll through a timeline or things like

And so they can go scroll through a timeline

that and click you know click

or things like that and click, one click to buy and stuff.

one click to buy and stuff so they can

So, they can do things.

do things and that's what sort of simple usability is about make

That's what simple usability is about.

sure that a lot of people can do simple

Make sure that a lot of people can do simple tasks.

tasks but really empowering use of technology is

But really empowering use of technology

still too difficult

is still too difficult.

and that i consider to be a big design

And that I consider to be a big design fail

fail after this many years it was really

after this many years.

the goal of computers

It was really the goal of computers

to really kind of uplift humanity and

to really kind of uplift humanity

make us all more more kind of capable and that

and make us all more kind of capable.

has not quite happened yet so that's a

And that has not quite happened yet.

big big big design fail but it's also a

That's a big, big, big design fail.

very complicated thing to solve it's a big

But it's also a very complicated thing to solve.

big research problem

It's a big, big research problem.

what i also find is just incredibly

What I also find is just incredibly annoying,

annoying at the smaller point is the use of kind of mobile design on desktop

as a smaller point is the use of kinda mobile design

on desktop computers.

and you see a lot of particular websites

And you see a lot of particular websites these days,

these days or also some kind of online

or also some kind of online apps

apps that are basically a mobile thing just blown

that are basically a mobile thing just blown up

up to be like eight times bigger

to be like eight times bigger.

and it's not just like making the thing

And it's not just like making the thing this small.

this mo something big and huge a one huge photo when you have a

It's something big and huge and one huge photo.

bigger screen you gotta design

When you have a bigger screen you gotta design differently

differently and give people again a more powerful user

and give people again a more powerful user interface,

interface and overcome some of these limitations

and overcome some of these limitations we have in mobile.

we have in mobile so that completely irks me it's not the

So, that completely irks me.

opposite of the problem that we had

Sort of the opposite of the problem that we had 10 years ago,

10 years ago maybe where we had a lot of

maybe where we had a lot of mobile designs

mobile designs that were desktop designed strong to microscopic size and were hard

that were desktop design shrunk to a microscopic size

to manipulate with

and were hard to manipulate with a finger.

with the finger so we don't have that

So we don't have that much of those anymore.

much of those anymore so that's good but

So that's good,

we just have the opposite problem

but we just have the opposite problem instead.

instead and honestly we got to acknowledge that

And honestly, we gotta acknowledge

design for the medium

that design for the medium

and if you have a big screen do more

and if you have a big screen, do more,

don't do this the small thing and make

don't do the small thing and make it big.

it big that's a terrible design you

That's a terrible design.

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