Changes in How Senior Citizens Use ComputersYouTube↗  IA↗(long shot)
Science & Technology  3.8K views 54 likes 2 dislikes   18 Oct 2019
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People over 65 are now the fastest growing demographic in the United States.
In our recent research, with people ages 65 and older, we noticed some changes in how
this group uses technology.
Here are some of the surprising changes that we found.
We're seeing a change in how early and how often seniors adopt technology.
Many designers think that people over 65 have no interest in technology and new gadgets.
Our research showed that that's just not true anymore.
Nielsen Norman Group has been studying how seniors use technology for nearly 20 years.
And over that time, we've seen rates of tech adoption climb.
In our latest study, we saw that many seniors were excited to embrace technology that was
helpful to them.
In our study, many seniors were interested in finding new apps to download when those
apps helped them accomplish day-to-day tasks or enjoy their favorite hobbies.
We also saw changes in trust, and we noticed rising concerns about security.
There's a common stereotype among younger designers that seniors are too trusting and
often fall for scams.
Why it's sadly true that seniors are often victims of fraud, a recent Federal Trade Commission
report found that millennials were actually more likely to report that they lost money
to a scam than people ages 70 and up.
Seniors are growing more savvy about privacy and data use online.
Some seniors in our study took measures to protect themselves online.
They did things like turning off location tracking in their smart phones.
They also took steps like opting out of data collecting apps.
Some seniors used VPNs on their own computer.
We noticed a change in the reason why seniors came online.
There's a persistent stereotype that people over age 65 only began using computers after
one of their kids or grandkids brought one home for them.
Our research showed that that's not true anymore.
Many of our study participants used computers for work during their professional careers.
Some study participants were introduced to the online world by friends and family, but
they were outnumbered by seniors who came online for work.
Building better experiences begins with understanding who you are designing for.
The group of people who are now in the over 65 demographic is very different than the
picture that most designers have in their head when they think of the phrase "senior citizens."
Keep these shifts in mind when designing for older users.
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